Startup Thinking School

Startup Profiles

Create a startup profile

Fields marked * are needed before you can save: they are what lets someone looking at your venture judge how far along it is. None of them asks you to reveal anything — each has a “not applicable” or “prefer not to say” answer, and every answer has its own visibility setting.

Create a profile for a startup you own or officially lead

It is being created under your personal STS Profile. You will be the owner and can add co-founders, C-suite members, employees, or advisors.

Do not create a duplicate for a startup you only mentor, advise, work with, or partner with. Ask its founder or authorised owner to create it and invite you to the team.

Required answers0 of 22

Section 01

Venture identity

Who are you?

PNG, JPG or WebP, up to 1 MB. A square image reads best on cards.

Maximum 100 characters.

0/300 characters

Who can see this answer?
Who can see this answer?
Who can see this answer?

Visible only to the accepted startup team.

Who can see this answer?Startup team only
Who can see this answer?
Industry

Pick every industry that applies, or add your own under Other.

Select from 20 options

Other (not listed)

0/40

"Not incorporated" is a complete answer.

Who can see this answer?

Press Enter after each tag · 0/40 characters

Who can see this answer?

Section 02

Problem & opportunity

Why do you exist?

What are you building and for whom?

Not just what you build, but what problem exists. Up to 3 sentences.

0/3 sentences · 0/900 characters

Who can see this answer?

Up to 3 sentences.

0/3 sentences · 0/900 characters

Who can see this answer?

0/900 characters

Who can see this answer?

Target customer

Who can see this answer?
Customer type
Select from 4 options

Other (not listed)

0/40

Who can see this answer?

Press Enter after each tag · 0/40 characters

Who can see this answer?

Geography

Press Enter after each tag · 0/40 characters

Who can see this answer?

Press Enter after each tag · 0/40 characters

Who can see this answer?
Business model
Select from 7 options

Other (not listed)

0/40

Who can see this answer?

A short paragraph — up to 5 sentences.

0/5 sentences · 0/1400 characters

Who can see this answer?
SDG / impact areas
Select from 17 options

Other (not listed)

0/40

Who can see this answer?

Section 03

Product & technology

What have you built?

Architecture / product type (optional)
Select from 5 options

Other (not listed)

0/40

Who can see this answer?
Primary technologies
Select from 12 options

Other (not listed)

0/40

Who can see this answer?
Programming languages used (optional)
Select from 13 options

Other (not listed)

0/40

Who can see this answer?
IP / proprietary technology

"None" is a complete answer.

Select from 6 options

Other (not listed)

0/40

Who can see this answer?

Section 04

Team

Who can execute?

Founder(s)

  • ·

    You

    You — the owner of this profile

    Owner

Adding someone sends them a request. They show on the team only once they approve it.

Team

Who can see this answer?
Key team capabilities
Select from 6 options

Other (not listed)

0/40

Who can see this answer?
Who can see this answer?

Section 05

Validation & traction

Is it actually working?

Traction

Tick everything that is true today. "None yet" is a complete answer.

Select from 5 options

Other (not listed)

0/40

Who can see this answer?
Who can see this answer?

"Not disclosed" is a complete answer.

Who can see this answer?
Who can see this answer?
Who can see this answer?

Section 06

Capital

Where are you financially?

Funding status

"Bootstrapped" is a complete answer.

Select from 8 options

Other (not listed)

0/40

Who can see this answer?
Who can see this answer?

Funding history

Who can see this answer?
Who can see this answer?
Who can see this answer?
Who can see this answer?

Section 07

Relationships & story

The reason the right person should connect.

Connected with
Select from 9 options

Other (not listed)

0/40

Who can see this answer?

Press Enter after each tag · 0/40 characters

Who can see this answer?

Press Enter after each tag · 0/40 characters

Who can see this answer?

Press Enter after each tag · 0/40 characters

Who can see this answer?

Press Enter after each tag · 0/40 characters

Who can see this answer?

A person or organization may become a supporting parent to help the startup grow faster. Both parties decide the terms.

Who can see this answer?
Who can see this answer?
Who can see this answer?

Section 08

Needs, offers & visibility

What do you need, and what can you give?

What are you looking for?
Select from 11 options

Other (not listed)

0/40

What can you offer?
Select from 7 options

Other (not listed)

0/40

Maximum 300 characters.

0/300 characters

A startup profile is here to be found, so public is the default. To keep a single figure back, hide that field above rather than the whole venture.

Please share only non-confidential information. Do not submit trade secrets, unpublished intellectual property, personal data belonging to others, or anything covered by an NDA. What you submit here is not treated as confidential and no confidentiality obligation, non-disclosure agreement, or IP protection arises from submitting it. You remain responsible for what you share and for securing your own intellectual property, and Startup Thinking School accepts no liability for any loss, disclosure, or IP claim arising from it.

Still needed (22) — tap one to jump to it

Startup nameShort taglineOne-line pitchFounded yearStartup statusCategoryIndustryStartup stageIncorporation statusProblem / pain pointSolution you are providingTarget customerCustomer typeBased inBusiness modelIP / proprietary technologySize of the teamHiringTractionRevenue statusFunding statusCurrently raising?